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Setting up Google Alerts is easy and informative A great cartoon was published in The New Yorker magazine in 2002. Two men are at a bar and one says to the other, “I can’t explain it–it’s just a funny feeling that I’m being Googled.“ Have you ever wondered? Have you Googled yourself or your business? Chances are you have, but more »

Called a “username” by Facebook, a vanity URL is a shorter, unique web address that makes it easy to share your Facebook profile or business page with friends, fans and customers. To give you an example, Wag It Inc, a dog training center in Lincolnville, ME, created a Facebook page and the original address was www.facebook.com/pages/Lincolnville-ME/Wag-It-Inc/399710820047. After creating a username, more »

Think Twitter can’t help you grow sales? Think again. I get asked a lot about Twitter, and why businesses should use it. Many people believe it is a potential “waste of time” and that it has little use as a tool to actually generate sales, revenue and/or new business. I always share that it has tremendous power to generate revenue more »

I admit, I’m a social-media addict. I find myself as I wake up, instead of a traditional self-evaluation of how I am, I think in terms of status updates. Answers to the question on Facebook, MySpace, Twitter – “What are you doing?”