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Category Archive for: ‘Facebook’

How do I choose the right cover photo for my new Facebook Timeline for business page?

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Today’s question comes from Stacey in Montana who read our piece Facebook Timeline for Business is here: 7 Things you Must Know, and asked: “How do I choose the right cover photo for my new Facebook Timeline for business page?” Great question, Stacey. The new Facebook Timeline design offers a fantastic opportunity to give your business page strong branding and a visual more »

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Facebook Timeline for Business is Here- 7 Things You Must Know

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Facebook has just rolled out timeline for business pages. Timeline, Facebook’s newest overhaul was originally introduced to personal profile pages but is now taking over for the current design of business pages. Timeline gives businesses greater ability to personalize their content, and even add important moments from their founding forward such as new product lines, promotions, and other important company more »

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Facebook Adds 60 Timeline Apps; What’s it Mean?

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Facebook gathered reporters in a San Francisco restaurant Wednesday evening to announce the release of 60 new apps that will allow Facebook users to automatically share more information on their timeline profiles. The implications for small- and medium-sized businesses aren’t obvious, but we’ll get back to that in a minute. A full list of available apps (I still want to more »

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Question of the day: How to make a message go viral on Facebook

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Question of the day: “How can I get the word out and take advantage of the viral nature of social media to promote our upcoming Juice Conference?” – Skip Bates, Bangor Savings Bank Great question, Skip. It’s true, social media can be a powerful tool for spreading the news about an event, and two excellent tools to use are tagging more »

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Have people you want to know more about? Introducing the Facebook Subscribe button

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Facebook has been busy rolling out several improvements recently that are designed to allow content to be viewed more broadly on Facebook and throughout the web, as well as to help you have more control over what you see in your news feed. Designed to allow you hear directly from people that you are interested in but don’t know personally more »

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What Facebook changes mean for marketers

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The changes to Facebook mean that marketers and businesses will have to work smarter to reach existing and potential customers on the social networking site. Until now, marketers have used the power of “Like” to reach and engage their fans. But simply attracting a “Like” from a fan won’t guarantee a marketer’s message will reach its target. Facebook intends to more »

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A sneak peek at the new Facebook changes

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Along with death and taxes, it seems we also can count on inevitable panic over the latest Facebook updates. Earlier this month, Facebook introduced a new format in which only important messages reach your wall, while other not-as-important messages only show up in what is called the “ticker.” This update is only part of what will be a major update more »

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5 Ways to Bolster your Facebook Privacy

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Since Facebook added its new Ticker feature last week, we’ve all started to see posts and information about people we don’t know. It feels like eavesdropping. Facebook is getting blamed for playing fast and loose with privacy, but we’re seeing more than we want to know because Facebook users are poor stewards of their own privacy. Among other things, the more »

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Social Media Maven

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How to Create a Facebook Page for your Business 1.Create your page Login to Facebook with your own personal account and go to the following page: http://www.facebook.com/pages/create.php Under “Official Page” on the left, choose the type of page you are creating Give the page a name [NOTE: Choose carefully! Once you choose a page name, this CANNOT be changed. Consider more »

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Question of the day: How can I see if my push for Facebook fans is working?

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We often receive questions from businesses that want to grow their fan base and audience on Facebook and aren’t sure how. We work with our clients on a variety of strategies including compelling content, outbound marketing, contests and more. But, the trick is in measuring the effectiveness of the effort. So how do you do that? It used to be more »

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