Blog
As a small business owner, “out with the old, in with the new” should be more than just a saying; it’s a valuable business philosophy. As the year draws to…
You don’t always have to spend a lot to get a high return. Even though the return is often worth the investment, spending money on marketing can be difficult for…
Does the thought of trying to stay top-of-mind with your customers and running your business seem daunting? You’re not alone. Being a business owner takes a lot of time and…
Social media has a mind of its own. One day, your posts get a ton of engagement, shares and comments. The next day, your posts fall flat. Why? Unfortunately, there…
Creating a social media strategy should include both organic and non-organic (aka paid) approaches. The best social media platform for such non-organic efforts is Facebook ads because it also allows…
Before you hit send, follow these tips. So you’ve collected a list of email addresses and have launched your email campaign, but you aren’t getting the response you’d hoped for….
If you’ve noticed a change in your Instagram engagement but couldn’t figure out what you were doing differently, it’s possible that you’ve been using banned hashtags. Instagram isn’t notifying…
Here’s how to monitor and optimize your Facebook ads for maximum engagement. Starting a Facebook ad campaign is easy; Facebook has made the process streamlined and straightforward. But once they’re…