Social Media in the Workplace

Insights and strategies for building your brand and attracting talent by Jeff Howland Ever wish you could spend your workday scrolling through your Facebook feed or Pinterest boards? Some people think that’s all we do here at Dream Local Digital, and while we do tend to spend a bit more time than most perusing social media…

Google Acquires Nest Labs for $3.2 Billion

A Big Step Towards Mainstream Home Automation   Google announced today that it has acquired Nest Labs for $3.2 Billion. Nest, founded by iPod creator Tony Faddell, makes a smart thermostat and smart smoke detector. They were recently featured on the Ellen Show and The Verge did an interview with Mr. Faddell’s desire to ‘reinvent the thermostat.’…

Geekbook | 5 Things You Should See

by Jeff Howland The Arctic got lost this week, spawning a vortex of interest in the laws of thermodynamics, resulting in people doing stupid things with boiling water. Mainers say, “meh.” It’s so cold, Jay Carney stopped shaving. Am I off the hook now? These amazing images of frozen, really cold things, are in fact, not related…

Geekbook | 5 Things You Should See

I understand the Macy’s Parade went well; no “balloon incidents,” with the wind and all. Not sure about this Air Jordan cucumber thing. Yes, I see it, but don’t all cukes generally look something like this? Holden Caulfield’s cameo and three unpublished J.D. Salinger stories found their way online. This book sold for $14 million. And,…

Using Social Media to Create a Buzz Around Your Event

Social media continues transforming the ways in which businesses communicate with their customers. With messages coming in from Facebook, Twitter, LinkedIn, and Google+, businesses need to be plugged-in, active, and relevant on these networks just to stay on their customers’ radar. As consumers increasingly use social media and search for personal transactions and life planning,…