The Superpower of Alliteration

How Alliteration Can Work in Marketing By Corissa Poley In order for marketing copy to be powerful it must have a strong call-to-action. Words are still an essential piece of the visual stimuli in marketing. Because fewer words are necessary to convey a message or invite conversation, every word must tell (thanks, Strunk & White).…

Facebook Streamlines Timeline

Navigating the Latest Changes to Facebook Layout by Corissa Poley Complaints from users concerning Timeline’s confusing layout have finally reached Facebook’s ears, and the social media website has changed a few things for the better.  The site has a few improvements to Timeline and your profile. Here’s a basic breakdown of what’s changed, and how to…