Digital Marketing Agency Partnerships Program
We serve publishers, media companies, and ad agencies through reseller partnerships, and white-label programs.
Partner Services
We are a digital marketing agency that supplies packaged and customized services for your unique business needs. No matter what digital marketing needs your agency or clients have, we provide solutions to reach and exceed goals. We will train, plan, and execute to attract, engage, and convert the target audience and increase digital revenue.
Partner Support
- Strategic planning
- Go-to-market approach: plans, products and/or package creation
- Local business workshops
- Sales rep training, including fee-based sales training virtually or locally with a top business development manager
- Marketing support
- Lead generation
- Proposal assistance
- Dedicated support teams
- White-label fulfillment
Display Advertising
Ad Networks Extend Audience, Increase Revenue. We are connected to networks of online media, enabling you to offer your clients advertising anywhere using multiple tactics for targeting. We can place your clients’ ads on the major ad exchanges, including Google, Rubicon, and dozens of more targeted ones, to make them visible on hundreds of thousands of websites.
We also provide remarketing or retargeting services, helping your clients stay in touch with viewers who have visited their websites recently.
Not a Replacement, But an Extension
While many of our media partners provide display advertising on their own sites, we supplement your serviceswith our offerings to extend opportunities for your clients. By adding our services to yours, we add local exposure on national websites and apps as well as retargeting and conversion tracking.
Where do these ads show up? We’ll help you decide which targeting tactics are best for your customer. We can place ads on other local websites, such as competing newspapers and media sites, and on national sites like FoodNetwork.com and USAtoday.com. Wherever the client’s audience visits is where we’ll place ads to get the results they’re looking for.
Multi-Level Support
Whether you’re just starting to add digital services to your portfolio or you’re already doing it but experiencing problems with fulfillment, we’re here to help. We’ve worked with traditional media companies to successfully launch digital marketing programs from scratch, and we’ve helped established, online-service providers find new, repeating revenues by taking over the burden of fulfillment for them. If you’re already working with a fulfillment provider, you’ll be surprised at how much more we bring to the table in terms of support for you and your customer. Below are some of the commonly asked questions our potential partners ask us.
The most commonly purchased service is Plan 1, consisting of Facebook and Google management. This is a great way to introduce customers to digital marketing. We’ll teach your team how to build on this, to ask questions and create proposals to meet the prospect’s needs.
Take a look at your current advertisers and clients. Every business and nonprofit can benefit by adding digital marketing into their marketing strategy. Start with customers who are actively seeking solutions or additional marketing help.
Yes, digital revenue growth is critical. However, it is important to do it RIGHT. The right way includes:
- Serving customers’ ongoing needs
- Tailoring solutions to address customers’ goals
- Developing strong recurring revenue plans
You want customers who pay and stay, month after month. This requires “sticky” product lines that provide high customer interaction and satisfaction. Selling low-priced, high-churn plans hurts your brand more than doing nothing. You need solutions that you can be proud to sell and that will bring results for your clients.
Yes, your sales staff can sell digital marketing services, but they’ll need training. You’ll need to select sales staff who are open to new information and new products, who are likely to complete training, and who are ready to sell a new kind of service. Don’t worry, though—we provide training.
This depends on their specific needs and industry. Service industries, professionals, retail, restaurants, hospitality, real estate, auto, banking, healthcare, education, entrepreneurs: every field benefits from a tailored plan. Most likely, your customer has one main challenge. Depending on what that is, we can recommend a solution composed of a carefully considered mix of digital products. We also provide market research if you require additional help.
Last question
Are you interested in seeing how digital marketing will benefit your clients while improving your bottom line? If the answer is “yes,” we should talk. Contact us and we’ll answer your digital marketing questions.
Content Marketing (Native and Blogs)
Increase recurring revenue. We’ll supply the content.
When you partner with Dream Local Digital, you’ll have access to an experienced team of writers and editors who will create articles for blogs or native advertising that engage and educate your clients’ target audiences.
Native Advertising
If you’re not offering native advertising to your clients, you should be. Native advertising will add to your revenue streams and those of your clients.
We’ll share best practices from our experiences with other publishers who’ve launched profitable native advertising programs, and we’ll work with you to provide quality content. Positioning this content with display ads and the right online visibility can attract attention to your clients and provide them with measurable ROI.
When you partner with us on native advertising projects, we will:
- Recommend article ideas and headlines to interest, engage and educate the client’s customers
- Research the topics
- Write original, newsroom-quality articles using AP style as necessary to match your publication
- Create sponsored content based on an editorial calendar of topics
- Help you and your clients plan a series of related articles for repeatable revenue
Blogging
Blog articles are central to any content marketing strategy. A well-written blog demonstrates a company’s expertise; attracts, educates and entertains customers; and generates important search traffic to the website.
We’ll assist you by:
- Recommending blog topic ideas
- Writing keyword-rich blog articles
- Designing and scheduling the articles for your clients’ websites
With the addition of our social media marketing services, we’ll also showcase the blogs on the clients’ social media channels and include links from the social posts to the blog itself. To expand reach even further, blogs may be promoted on social media with paid ads.
Social Media Management
There’s a conversation happening. If you’re not in it, you’re missing out on the benefits of social media.
We provide consistent, engaging content for any social media channel(s) you choose, from informative, rich content on Facebook to short, sweet tweets on Twitter. We’ll help you navigate the pros and cons of social media for business. If you need setup or optimization we can handle that too.
Facebook
Your business has a distinct personality, and this is the place to tell customers who you are, to show them you know your industry by providing content that’s pertinent to them, and to show off what you do—and how you do it better than anyone else.
X (formerly Twitter)
This is the place to announce upcoming events, promote current services, and listen for people in your target audience who have problems your business can resolve.
LinkedIn
LinkedIn serves as your business resumé, with information relevant to B2B prospects, potential employees and people interested in the things that interest you.
Pinterest
Pinterest’s rich visuals and text attract followers and drive traffic to your website. People are obsessed with Pinterest. Use it to encourage an obsession with your business.
Instagram
Photo-centric social networks are perfect channels to build your brand by showing, not telling, what you’re up to. A picture is worth a thousand words—or a thousand dollars, depending on what you snap and post.
YouTube
On YouTube you can create a well-branded, customized channel to present and organize your videos and improve search rankings. Do you have an idea for something totally off the wall or have products or services to promote? Take a chance. You never know: your video could go viral.