Twitter Announces New Way for Businesses to Sell
Sell Directly on Twitter with “Buy Now” Program
This morning, Twitter announced that it will be rolling out new ways for businesses to sell their products directly on the site via their new program called Buy Now. Dream Local Digital has been chosen to help our clients roll out these new features this month, including new Call To Action buttons and expanded details in their profiles.
Below you will see two examples of our clients’ updated profiles that show a clear Call To Action button and expanded Contact information.
“The goal for all our commerce initiatives on Twitter is simple: make it as easy as possible for businesses to connect directly with, and sell to, customers on Twitter. With Buy Now, businesses can drive more conversions and remove much of the friction in the mobile purchasing process.”
– Nathan Hubbard, VP of Commerce
Twitter lets you sell where your customers are
Over the past year, Twitter has been making drastic improvements to their network geared directly at businesses and more importantly, helping businesses connect their audience with their products and services. Being able to sell your goods where your customers are spending the most time helps conversion rates drastically as you are now taking away any hurdles customers once had between seeing something they want to buy, navigating to the business’s website and checking out.
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