Jaci Smith of the Faribault (Minn.) Daily News and Reynolds Journalism Institute Fellow, presents some great information about Native Advertising at this year’s Mega Conference. Here are some good reads about…
Here’s a highlight of the most popular tweets coming out of this year’s Mega Conference, day 1. Up and ready for the #2015megaconf set-up to begin! The trucks are here and…
Here are a few recent good reads looking at programmatic advertising. Heineken Partners With TubeMogul, Now Spends 10% of Ad Budget Via Programmatic Channels Time Inc. Now Selling Print…
Facebook Fallacies Your Business Needs to Know If you run a business, you’ve heard a marketing or sales pitch about why you must have a Facebook page. It’s hard to…
Small Business LinkedIn Marketing Tips by Dale Landrith LinkedIn’s power lies in leveraging content and sharing information that is important to others. In my last article, I detailed a recent training…
It’s that time of year again. Will you be watching football or are you in it for the commercials? Since we’ve got a soft spot for both, we chose some…
4 Brands Using Social Media Effectively If you want to maximize your exposure online, a visually appealing website may no longer suffice. The Internet is flooded with new pages each…
Bigger is not always better: Two ideas for your social strategy by Dale Landrith After the recent upheaval in social media regarding audience reach, the new Facebook algorithm, and removing…
… it’s time to get smarter about your marketing In the wake of the bombshell that Facebook dropped recently, that they will actively reduce organic promotional content starting in January, a…
3 Ways Marketers Can Use Smartwatches Another battle between Apple and Samsung looms. Apple’s recent announcement of its upcoming Apple Watch touches off another round of competition between the two tech giants,…