How to Use Social Media to Reach Customers By Pat Lemieux Undoubtedly you get inundated on a daily basis on the latest greatest cool thing. You are told about how…
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Someone tweeted that they need a vacation … did you respond? Keeping up with the constantly evolving world of social media can be daunting. However, a solid digital presence can…
by Pat Lemieux As long as there’s been social media, there have been people trying to make money with social media. And as long as there’s been people trying to…
Native Advertising: Then and Now I began my journalism career in 1978, and before my first year was over I had been thoroughly introduced to the concept of “native advertising.”…
How to Stay Ahead of SEO Changes Search engine optimization (SEO) has seen many changes over the years. Once upon a time, the question “Where do I rank?” was very…
Connecting Consumers with Experts and Business Owners Guest post from Melissa Selden: “Googling it” is part of our day-to-day survival. Life as we know it really would cease to exist without…
My Short, Sweet, and To-The-Point List BuzzFeed’s numerous and lengthy ‘best of’ and ‘top’ lists are often overwhelming. Awesome yes, but sometimes just too long. In most cases I do…
The Eyes Have It If you’re just joining us, we’re running through a series of blog posts on how you can make your video (and Instagram photos) more cinematic. Why?…
Good Business Video Starts Pre-Production By Lucas McNelly You might not have Nike’s video budget (and if you do, can I buy you a drink sometime?), but you could have…